Innovation Management (2 days)
Think about Barns and Noble, the bookstore that Amazon disrupted. Or Blockbuster, the video rental chain that Netflix left behind. For every success example, there are multiple examples of failures to innovate or failures in innovating. All these companies used to be remarkable in executing their existing strategy but failed to effectively reinvent themselves. The goal of this course is to introduce participants to management principles that are necessary to be lead a company towards innovation success. We’ll learn how to manage innovation projects and people (innovators) in a complex, turbulent and uncertain environment that characterizes the world of innovation.
Who should attend?
This program is designed for:
- Any seniors managers who have project responsibility for developing new products, services, and markets.
- Senior engineering, R&D, Business Development, Product Development, Project Management, IT, representing a wide range of consumer and business-to-business industries.
- Make most frequent and crucial decisions regarding managing innovation projects and innovators. Participants will learn core innovation management principles, frameworks and analytic tools that they can use to resolve the dilemmas that innovators at different organizational levels (from a team lead to the CEO) face.
- Develop the ‘innovator’ attitude and ability to deal with uncertainty and ambiguity through classroom practice. Without the right mindset, it is almost impossible to make the right managerial decisions. The autonomy, collaboration and ability to deal with uncertainty (I don´t have enough information) and ambiguity (problem is unclear) is necessary for future innovators and – as the world becomes more dynamic in general- for most high-profile management positions.
Ivanka Visnjic is an Associate Professor of Innovation at ESADE Business School, where she also acts a Director of Institute for Innovation and Knowledge Management. Previously, Ivanka worked at a consulting firm McKinsey & Co, completed a Ph.D. at KU Leuven in Belgium and helped set up the business-led partnership, Cambridge Service Alliance, at the University of Cambridge.
Ivanka has been working closely with C-suite and senior management teams of a number of global companies, such as Atlas Copco, BAE Systems, Caterpillar, GEA, IBM, Novozymes, Pearson, and Zoetis. Ivanka has thought in MBA and Executive Programs with participants from all around the globe and from sectors such as pharmaceutical, industrial and financial services.
Ivanka has received IBM Faculty Award as well as scholarships and awards from various academic institutions. Her research has been published in prestigious academic journals, California Management Review, Journal of Operations Management and Journal of Product Innovation Management.